Exports
Thinking globally.
Onida with its Sales & Marketing office in Dubai reported a 215 percent export growth in two years, setting the base for an increased robust international presence. The shipments to the Gulf contribute almost 65 percent of Onida's export revenue while shipments to the fast growing East African market (Uganda, Tanzania, Kenya and Ethiopia) and the SAARC countries accounted for 16 percent of export revenues.
Home Theatres and DVD players have been introduced in these markets to strengthen the Onida brand presence. These products have customised models with local language user interfaces in line with its geographies of focus. Onida models are now available with Arabic, Persian and Russian OSD (menu).
Onida products have been favored by hypermarkets like Lu Lu Centres, Carrefours, Geants and Dasmans in GCC countries.
In addition to the Gulf countries ONIDA has now a sizeable presence in Russia, Ukraine and neighbouring CIS countries. ONIDA has already crossed 1,00,000 mark in CTV exports to Russia in a span of just 2 years and plans to grow in these markets at a much faster pace.
Apart from Television Exports to Russia, Onida also exports DVD Players and high end LCD Televisions.
Our Export Plans
Onida plans to expand its international presence by: