The story of how our Vision, Mission, and Values shaped us into #IndiaKaOnida
With endless entertainment built into every Onida TV, simply pick the right one for your lifestyle.
With innovative features like Inverter Technology and advanced Filtration Systems, Onida ensures a refreshing and healthy indoor environment.
Energy-Efficient Cooling with Adaptive Comfort.
Steady Performance, Reliable Comfort.
Onida Home Appliances deliver cutting-edge technology, reliable quality, and exceptional value, designed to enhance your everyday living.
Laundry Time Simplified
Refrigeration needs simplified
Cooling Simplified
We constantly strive to Fuel Innovation and Maximize Returns
Got a Problem? We’ve Got Solutions and we’ve made Support Simple – At your Service!"
"Don't Be a Stranger – Let's Talk!"
Onida washing machines are known for their reliability and user-friendly designs. They offer a range of semi-automatic models with features like high-speed spins, multiple wash programs, and energy-efficient operations. This article reviews various Onida models, highlighting their key features and benefits, making them a popular choice for households across the country.
The campaign 'Thande Dimag ki Soch: A Quirky Cricket Tale' has been conceptualized by Onads Communications
One of India’s oldest home-grown consumer electronics brands has turned around its business after being in the red for the past few years.
Remember the devil mascot and tagline ‘neighbor’s envy, owner’s pride'? Yes, this is Onida which was formed to redefine the Indian consumer durables industry.
Farmers and workers in unorganised sector leading to more disposable income in their hands, India Inc.
LG India’s Amit Gujral, Mirc Electronics’ Pratyush Chinmoy and Xiaomi India share the key trends and developments in the Electronics sector in India in 2018.
Industry stalwarts also reveal their expectations from 2019
He also highlights the marketing trends for 2018 and 2019.
Mascot to appear in print, TV ads with a different tagline
Onida Maximum Impact Maximum Sound Ad in Newspaper. This Advertisement has been released in Times of India Newspaper, Delhi Edition on 27-10-2018.
The brand is focussing on print ad-campaign across national & other regional dailies spread across
Mumbai: Onida a leading Indian consumer durable manufacturer has launched new print ad campaign “Maximum Impact –Maximum Sound” for their newly launched KY Super thunder smart TV.
The government has doubled custom duties on refrigerators, washing machines up to 10 kg capacity and air-conditioners to 20%.
Increase in the basic customs duty on ACs, refrigerators and washing machines will bring back the emphasis on Centre's 'Make in India' vision," said the Consumer Electronics and Appliances Manufacturers Association President Manish Sharma.
In FY18, the GST launch played a dampener during the festive season because most appliances were taxed at 28 percent
Pratyush Chinmoy’s immediate focus will be the upcoming festive season.
Are you seeking for a 4K Smart TV? Onida brings you with new 4K UHD Smart TV with Android Oreo
Besides, the company is "strategically revamping" its operations after coming back into black after two years, said a top company official.
Onida has in its focus semi-urban and rural segments.
This decision was taken after the government in last few months increased customs duty on import of finished television panels for encouraging domestic manufacturing.
Amidst changing market dynamics, Onida, the brand known for its iconic devil mascot, is making a big comeback.
The company will be spending Rs 20 crore on IPL advertising alone as a part of its new product pushing strategy.
The AC segment contributes about Rs 360 crore to Onida's overall revenue. The brand expects to double this number to Rs 700 crore this year and reach the Rs 1500 crore-mark in the next two years
In FY17, the air conditioners(AC) segment contributed Rs 346 crore, accounting for 46 per cent of the total sales of the company.
On way to turn debt-free by selling non-core assets, expanding portfolio